{"product_id":"instacure-anti-breakage-shampoo-300ml-matrix","title":"Instacure Anti-Breakage Shampoo 300ml Matrix","description":"\u003cp\u003e\u003cstrong\u003eInstacure is an Anti-Breakage Haircare System formulated to help strengthen and soften hair.\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003ePart of the Total Results range - Instacure hair care is a complete 3 step antibreakage haircare system, for up to 60% less damage*. Infused with liquid proteins. The formulas target porosity and help improve strength in damaged, dry and brittle hair and visibly reduce the appearance of split ends.? Vegan Formula**\u003cbr\u003e\u003cbr\u003e\u003cem\u003eBrushing Test: Anti-breakage shampoo + conditioner + leave in spray vs classical shampoo with sensitized hair\u003c\/em\u003e **No animal derived ingredients or by-products\u003cbr\u003e\u003cbr\u003eHigh porosity or raised hair cuticles (caused by heat, brushing \u0026amp; chemical process) can lead to split ends, breakage, uneven colour deposit \u0026amp; brittle strands. ?By neutralising porosity, hair is left in a better condition overall and will look better and more even if a lightening or colour service is applied.\u003c\/p\u003e\n\u003ch4\u003eInstacure Shampoo Features \u0026amp; Benefits\u003c\/h4\u003e\n\u003cp\u003eThis shampoo infused with liquid proteins, prepares and realigns the hair cuticle. Helping to cleanse, remove build-up and care for damaged hair.?\u003c\/p\u003e\n\u003ch4\u003eHow to use Instacure Shampoo\u003c\/h4\u003e\n\u003cp\u003eApply to wet hair, lather and leave on for one minute. \u003cbr\u003eRinse well. \u003cbr\u003eRepeat if necessary.?\u003c\/p\u003e\n\u003cp\u003ePreviously known as \"Matrix Total Results Instacure Anti-Breakage Shampoo 300ml\"\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":54143285264722,"sku":"14560","price":10.56,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1096\/2799\/8546\/files\/Myproject-1_bba3ef7f-c021-4149-93b4-635c3b3aaf4b.png?v=1785502423","url":"https:\/\/directhairproducts.co.uk\/products\/instacure-anti-breakage-shampoo-300ml-matrix","provider":"Direct Hair Products","version":"1.0","type":"link"}